Visual Communication

In communication media world, the content is a fundamental side to determine success or failure of one product. Therefore, media content must be good quality in terms of either its journalism or marketing. However, that is not more enough when we will not make a balance with attractive visual performance in this visual era.

Based on aforementioned, Portalkata put more pay attention to visual design to strive your corporate marketing strategy both into organization and your personality image.

Portalkata provides visual communication idea. Communication term become absolute condition of visual design because we realize that success or failure one promotion depends on communication flow which is developing into imagination, culture, market where we promoting.

Looking at our big necessity in effective visual communication media, we are able to present and to implement creative idea and concept into various promotion media so that becoming an effective integrated marketing communication.

We, portalkata help you through cooperation in doing content and visual to implement marketing strategy into various media and accurate promo materials to reach your target audience.

We will serve you in the following service such as; 1. Print media ad design 2. Print promotion media design 3. Merchandise design 4. Logo design

Before we entering working step, principally, portalkata thinks that good creation always will be based on a good planning. A good journalism idea material that you have own or made by portalkata will be processed in the best way in accord with visual design communication. Tastes and developing market culture must be special concern to make sure communication visual. After the mapping step and planning has finished, the next step is to execute design process into the following process:

1. Print ad media
Print ad media material is the most important need in marketing world. In relying on mass media service, your marketing messages will deliver to wide audience without making media itself. Heterogeneous segment in print media allow us to know as good as readersʼ characters and the number of those media exemplar. Part of communication visual messages Ad could be delivered into solely with respect to common socio-culture characteristics and other could be made specifically with any market segment consideration.

2. Print media Promo
If we are not satisfied to Ad in mass media due to the highly cost, making a print media must be needed. Besides we offers journalism service in making promotion media, Portalkata also provide special making of promotion media. Variety of print media include of brochures, flyers, bulletins, tabloids, newspapers, and website or weblog. We also serve you print media design like product catalogue and aids toolkits (billboards, banners, stickers)

3. Merchandise
Merchandise is effective mini demonstrations toolkit for promotions or an image tool precisely. Accessories like pin, shirts, cap, and so forth has well known as media that will be produced to get success in product promotion or your personal identity in your own campaign. A unique package and attractive suit to people tastes will ascertain your promotion through such of these mini toolkits

4. Logo design
Logo is looks like simply but has great effects. While brand is keyword to get success, logo is the hole of the key success. Logo becomes the most important tool before we name branding success. We offer logo design with visual communication branding to corporate, organization, foundation, gathering or other interested associations.

 

Content Management

Website or personal web or well known with the term blog will lead you to become public figure. Nowadays, who does not have web/blog he or she will be person who does not recognize technology and waste public sphere in delivering idea, product promotion or communication and interaction media with broaden society. Hence, you do not need to think of delaying to have website and blog together.

The problem is you do not have time and do not willing your time to waste only doing this. This problem is not only for elite Indonesian society but problem of the elite like you around the world. Therefore the best solution for this case is just hand in to the experts.

Portalkata makes your website and your blog in one design to present communicative and popular an online media. Private media in online form is not media for show off. Portalkata is not only make website and blog equipment for and then we leave it to you.

Portalkata gives management service continuously in long term period in accord with job contract agreement. This service also not only designing and making web blog but also management of this portal suited to marketing blog principles. More than it, Portalkata also gives service blog marketing to you in order to be accessed by million readers both in our country and around the world.

 

Print Media of Candidate

Are you a legislative or executive candidate? Your basic need is to raise your popularity and status. Money is not everything to get big support in political campaign. Every candidate confident as a potential leader. The people who closest to you will be brave to support you because of this reasons. In a sense, those people also confident to win this competition in democracy environment without funding and any other political supports. This is because people believe that the quality of individual is social assets of you. People has been waiting for such of these. The problem is to what extent people know you and your potency?

Usually, legislative and executive candidate think that merely mass media (television) will raise their image. Therefore, they spend a lot of money to be advertised in conventional/traditional media. In other words, they have wasteful for only ad yet unclear the segment.

You and your constituents might realize that using advertising for local supporting in various national or local media is compulsion only. We understand it because there is no any Indonesian mass media in which has political campaign market segmentation.

Radio has limitation because the change of information consumption. Local TV, if any, often be ignored because the lack of quality rather than TV. Meanwhile print media, newspaper, magazines and tabloid penetrate in Java area only 1:1000 ratios. It means that only one person (compare to 999 people) could recognize you as a candidate because they read news. The candidate’s habit in this campaign period is collecting news and Ad those put in newspaper then to print in photocopy format. It seems like to be effective ways but it is not creative and unattractive. The photocopy cost is more expensive than printed because photocopy duplicate until thousands.

The Principles of campaign is mass dominating. The keyword is popularity must be raised with many packaging and good opinion, that is, to lift issues that the people need. So, how to improve personal quality and popularity could be reached in limited media? The best solution to answer this question is to make our own media ourselves.

This is a keyword we must receive without exception. Making tabloid or newspaper with 16 pages will spend a lot of budget. Hence, making bulletin with only 2 pages and maximum 12 pages is the most effective way and low price as well as we can determine our segment. Image through conventional media like newspaper, magazines, tabloid, TV and radio should be ran, although we have to pay attention the importance of mini bulletin with various packaging to distribute until minimum 50 % from the number of head of households those who your participants.